Monday 5 October 2009

Research Evaluation

The research development in our pre-production process is now finished. It was essential that we took part in this as the results have been vital in the preparation of our new TV soap opera. The results have allowed us to learn, change and develop our own ideas - helping us to achieve to our highest potential.
Listed below are all the types of research we took part in and the outcomes we found out:
- QUESTIONNAIRES: we distributed questionnaires to our target audience in order to find out what they preferred in the daily soaps they view.
- Looking into TV SCHEDULING: to ensure we target the correct audience we wish to.
- TV GUIDE ARTICLES/MAGAZINES: we looked at many different formatted TV guide magazines which included current soap storylines.
- OPENING TITLE SEQUENCE ANALYSIS: we observed the opening of two title sequences.
- VIEWINGS OF TV SOAP OPERAS: we watched a mixture of traditional/modern soap operas to compare and construct finding out what worked well and how this could be used in our own.
- TV SOAP OPERA TRAILERS: This I would say was the most difficult. it was hard to find a genuine TV soap trailer, many where just short clips of storylines that were due to happen soon. Although we did manage to find some of the old trailers of Hollyoaks and Eastenders just before the soap actually appeared on TV.

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